Fridge It was shown on the episode on Food Network that talks about “Does baking soda do anything for keeping you refrigerator smelling clean” . It is in the episode called The 5- Second Rule and it is the show section called:” Is the baking soda in my fridge doing anything? Ted Allen and his culinary sleuths set out to prove the answers to these questions, once and for all! ”
Yes it was Fridge It that they used in the show and it did confirm for easy to use activated charcoal,. The products he showed was Fridge It, since you can see the purple cube that he is holding up at the end of the segment. it is a patented design, so you know it is the Fridge It brand.
In his TV test he asked if the activated charcoal does work better than baking soda . He also said if you don’t want to use a tray full of charcoal use this. Which was the Fridge It cube he held up and did not say it by name, just showed it.
Here is clip of the show you tube:
http://www.youtube.com/watch?v=aIxTW-aAsgY
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TV : Food Detectives with Ted Allen : The 5-Second Rule : Food Network.
Here is the Fridge It company contact : www.fridgeit.com or via email at: info@innofresh.com
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